Meet your next fractional CMO
Big-picture marketing made easy

Amid a sea of gurus and experts, Matt brings clarity and focus, offering marketing strategies that drive results—because, at the end of the day, it’s the results that matter.

Consulting

Fractional Marketing Leadership & Strategy

Strategic marketing leadership exactly when you need it. That’s the benefit of a fractional CMO: high impact, clarity, no full-time cost, and results. They drive revenue, enhance brand positioning, and align seamlessly with company goals—without the commitment of a full-time hire.

When stakes are high, growth is non-negotiable, and campaigns need results—fast. With revenue expectations on the line, there’s no time for learning curves. Choose a trusted leader with the experience to deliver results from day one.

Marketing Strategy 

Achieve your goals with a straightforward, proven marketing strategy to drive results quickly.

View Service

Growth & Performance

Count on sustainable growth with data-driven performance improvements that amplify your reach and drive revenue.

View Service

Lead Generation

Fuel your pipeline with qualified leads through targeted, data-driven demand generation strategies that convert.

View Service

CRM Optimization

Strengthen customer relationships with streamlined processes that enhance engagement and drive lasting retention.

View Service

About Matt

Matt brings strategic vision and hands-on marketing expertise to your team on a flexible, fractional basis. With years of experience driving growth and bringing brands to life, he’s known for taking smart risks and focusing on what truly matters for your business—even if that means ignoring popular opinion. Matt delivers CMO strategy and leadership on a flexible, cost-effective basis.

Meet Matt

He brought clarity on day one

Matthew brought clarity on day one, partnering with our leadership team as a consultant to turn broad goals into a focused plan and weekly cadence. He sharpened messaging, prioritized channels, and stood up demand motions we could execute quickly. He tightened our CRM—lead flow, reporting, and handoffs—and connected SEO and marketing automation to sales for true closed-loop tracking. Most importantly, his marketing strategy produced real, qualified revenue and leads for our team. Matthew moves easily from strategy to details and keeps everyone aligned on outcomes.

Christine Norris, Vice President of Client Support

Kid Spark Education

He understand our goal and worked backwards from there

Marketing does not happen in a vacuum. Matt is more than an expert on lead generation. He is thought partners who want to best understand the goal and work backwards from there. When you need to understand where the business comes from what what channels deliver results, Matt and team are prepared to dive into the data alongside you, extracting intelligence from what you did and strategy about going forward.

Lauren Walker, Chief Marketing Officer

Coworks

You will not regret working with Matthew!

Matthew is one the most to-the-point, clear, and goal-oriented people I know. He's helped me immensely with HubSpot CRM implementation, lead migration, hooking up ZoomInfo and Active Campaign to HubSpot, some content creation and paid ads (Google Ads). I recommend Matthew 100% without hesitation - his skill set is amazing and it will be an investment you will NOT regret.

Paulina Szuszkiewicz

Ratio CPA

Matthew Deal is a phenomenal marketer. We’ve worked on numerous acquisition and demand generation campaigns.

Matt is 100% the first call I make when a new project comes in to help strategize and build an executable plan that will help the client focus their budget and maximize their success. He is one of the rare marketers, that is both creative and technical, and can strategize and execute.

Chris Walker

Retaliate 1st

01 HubSpot 101

Meet your next fractional CMO
Big-picture marketing made easy

Fractional Marketing Leadership & Strategy