Android Static quickly rose in search engine result rankings after launch. The site was marketed through a combination of targeted paid social ads and influencer targeting. The site was positioned, not as a competitor, but an alternative to prominent Android blogs.
I targeted specific app development studios to entice developers to link to articles that highlighted their app and, thus, build a solid backlink profile. This was augmented by a social strategy that sought the crème de la crème of Android enthusiasts; only true believers need to apply.
The most important part? Attitude. Unlike the soft-spoken writers of other blogs, Android Static was designed for the harsh truth of having an Android device: some apps are not worth your time. So let Android Static tell you which ones are.